The Pier Apartments is located in the North Shore district of Blackpool, a 14-minute walk from Blackpool Winter Gardens Theatre and 0.8 miles from Winter Gardens Conference Centre.

All units come with a seating area, a sofa, a TV and a fully equipped kitchen with a dining area. A microwave and toaster are also available, as well as an electric tea pot.

Popular points of interest near the apartment include North Pier, Blackpool Tower and Coral Island. The nearest airport is Manchester Airport, 58 miles from Smoove Apartments.